Artist Comment: "A gallery showed my art at a recent international art fair and dozens of other galleries showed art by hundreds of other living talented contemporary artists, and the only art the media covered was by brand name artists. I'm a talented artist and so are the others whose work was being shown. I sold one small piece and many other artists sold nothing. " Earning a living as an artist is a complex journey, but at the same time, it's comparable in many ways to any other occupation. Take acting, for instance. Like famous artists, only a handful of actors receives media coverage on any regular basis. While contributors like Bob, the writer, and producer of famous movies gets little or no attention. In spite of Bob's lack of media write-ups, though, he earns a decent living, and like Bob, plenty of less-well-known out-of-the-spotlight artists have also figured out how to earn a decent living producing artwork and contracting their talent both o...
The pathway to a sustainable contemporary artist career is rooted in the amount marketplace knowledge which surrounds him. The productivity and public perceptions for today's artist are obviously determined by factors such as exhibitions, nominations, awards and media exposure. Those factors significantly linked activities and modify the general reception of an artist's work and career. It takes a cycle of global artistic events which acts as genuine career catalyst which leads to more prestigious events that also become a stimulus to stronger market presence and artwork value/price. Understanding the importance of collaborating with retail, public, private and corporate conduits is critical to structuring a sustainable and lucrative career dynamics. Look how Koons retrospective Рat Mus̩e National d'Art Moderne in France - elevated his prominent public profile in the United States. Because Koons' team knew how to inextricably link events, he now e...